Practice of Design #1 : What is Your Niche?

1. What do you consider to be your medium, style, and services of choice?

The reason I see my design as a social environment UX/UI is because of the creative concept design I always come up with as a solution to the problem.

2. Conduct some research and identify and target potential clients and partners you hope to work within the future.

One of the most wanted companies I would want to work in the future is called Make and recently found an interesting company called Yanko Design who collects and publish to share the design that was submitted by the other designers.

http://www.make.dk/work.aspx http://www.yankodesign.com/

The company Make is located in Copenhagen, Denmark. This company is a strategic branding agency who focuses on the social environment often and builds a memorable brand. The main reason for choosing Make as a wanted company to work with is because of their research methods. This summer I had a chance to listen to the Make CEO's research methods and case studies. I was impressed and want to learn the way the company comes up with the solutions and do research.

The Yanko Design is a design magazine company where designers can submit their ideas and products to share to the public. The reason I want to be a partner with Yanko Design is that of the concept of supporting freelance concept/digital designers. Often it is hard for designers to share their ideas without the agency however, Yanko Design company is giving out the opportunities to spread out clever ideas/ solutions to the world in a way to benefit both designers and the company. Therefore I would love to be a designer to submit ideas to Yanko Design and be a partner with them as well.

3. What common frustrations or needs do your services or products address?

Often times I requires to have a lot of data based research to support the solutions. The frustrations are found when not enough interviewees and competitors are existing.

More unique the products are, it is less competitive. However, that means there is a higher risk of not being successful in the product due to low usability. I believe it is more successful when more competitors exist that way solution can solve the problem that was found in each competitor.

Thus, my solutions often come from researching what competitors. I do start with finding and understanding what user needs are and what causes them to have a frustration of using the products. The following step will understand what failed the previous or competitors solution without fulfilling user experiences.

In particular, I have a unique way of seeing user experience due to my background. I have long-term experience in two different cultures, one is digitally advanced, and the other is slowly taking in new technologies to help users to understand the ideas fully.

Currently, I am interested in problems such as : - Global social environments - Global target audience - Crime-related - Recognition of the brand - Global warming - Advanced smart house technologies

As we can see I am interested in improving people's lifestyle and is for the future rather than the current term. Thus, the concept of the ideas are unique and separates from the competitors. That solution can provide new experiences and thoughts to the users and branch out for new audiences as well.

4. Conduct a bit of secondary research to see just how competitive your chosen market is.

Social environment

: http://www.yankodesign.com/2018/06/05/the-nobe-is-100-electric-car-75-wheels/

(Eco-friendly, and downright smart, the Nobe 100 is made from 100% reusable or recyclable parts, produces no air pollution at all)

:http://www.yankodesign.com/2018/06/22/stunning-wood-but-not-rigid-seating/ (Provide comfort in the public bench with small changes)

- Crime

: https://www.spotcrime.info/#Lakeshore%20Dr%2C%20Denver%2C%20CO%2080247%2C%20USA : https://www.crimereports.com/

(Spots the crime in locations to warn whoever is looking to prevent the crime incident)

- Global warming : http://www.margotkrasojevic.org/ : http://www.mo-ventus.com/ventus_images : https://www.waterstudio.nl/projects/arkup-avant-garde-life-on-water/

( A house designed due to changes in global warming such as the rise in sea level, heat temperature, and energy sources)

- Smart house : Amazon Echo : https://www.namastesolar.com/ : Ikea Smart lights/ Hue lights

(Current smart house devices are not owned by one that it causes a user to have multiple controllers, and intelligent machines are to ease users' life, but the house is not being a real smart house)